Leveraging Your Brand To Build A Network

Many people have attempted to build a national referral network in real estate. And many have fallen short.  However, Cherie Harrington from Carlsbad, California, has built a powerful network.  At the center of the network is the state of California, and it's no secret that a mass exodus is taking place in California.  Noticing this, Cherie also started a Facebook Group called “Leaving California”.  In this episode, she shares how she and her national hand-selected group of agents make sure each cross country move is stress free and seamless for their clients. 

 

Episode Highlights:

00:00 Introduction and Vision for the Group

00:37 Understanding California's Mass Exodus

00:43 The Power of Networking in Real Estate.

02:27 The Journey of Building a Referral Network

06:05 The Impact of the Real Estate Referral Network

07:44 The Genesis of 'Leaving California' Facebook Group

10:09 The Importance of Knowing Your 'Why' Before Moving

25:26 The Value of Long-Term Relationships in Real Estate