In this episode, we delve into three long-term, proven lead sources that consistently deliver results. Although agents have varied opinions on effective lead sources, these three have consistently stood the test of time. We begin by discussing the most crucial lead source an agent can possess: their sphere of influence. Leads generated from your sphere are not only the easiest to work with but are also typically the most profitable.
Following this, we explore generating leads through networking with local small businesses. Our clients' needs range from plumbing to painting, presenting diverse opportunities. Learning to convert these needs into referrals can significantly increase inbound leads. People prefer to work with individuals they know, like, and trust, emphasizing the importance of building such relationships.
We conclude the episode with a discussion on the controversial yet significant topic of portal leads. Regardless of personal opinions, portal leads are a persistent aspect of our industry. Tune in to discover strategies for effectively filling your sales funnel.
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