Ep. 8 | Is Money The Real Sales Motivator? | Gretchen Gordon, Founder and President, Braveheart Sales Performance
Uncover the surprising truth about effective sales leadership and motivation in this candid conversation.
Leadership is absolutely about adapting to the individuals. It's not about the new sheriff in town my way or the highway. - Gretchen Gordon
In this episode you’ll hear:
Our guest today is Gretchen Gordon, founder and president of Braveheart Sales Performance. Gretchen brings a refreshing and holistic approach to sales consulting. Her expertise lies in helping middle-market companies enhance their sales strategies and leadership. With a focus on sales management, Gretchen is also the author of "The Happy Sales Manager," a book designed to guide sales leaders and founders in achieving success and happiness in their roles. Through her extensive experience and relatable insights, Gretchen offers valuable lessons and practical solutions for improving team motivation and effective sales leadership.
Sales Leadership and Motivation
Effective sales leadership goes beyond merely giving commands—it's about fostering teamwork and opening avenues for growth. Engaging in a process, such as setting and working towards sales goals, while helping team members to achieve their own aspirations simultaneously creates a sense of satisfaction and joy. It's a collaborative and empowering approach, with leaders leading by example, asking thought-provoking questions, and understanding that they don't need to have all the answers to be effective.
About Braveheart Sales Performance
We help your sales team become courageous warriors in the selling profession. In the process, we help your company improve sales productivity and effectiveness, which boosts your company’s revenue and profitability. We utilize a comprehensive approach incorporating in-depth analysis, customized training, and one-on-one coaching. We believe that the selling profession is an honorable one, and support the notion that skill improvement increases sales success.
About Gretchen Gordon
Gretchen is an entertaining speaker and the author of the best-selling book The Happy Sales Manager. She transforms the way leaders think about sales. She is different than most sales speakers and authors. She fell into sales like so many others and had to work really hard at it to succeed. Then she was promoted to manager and had to work really hard at something that did not come naturally to her…again. She shares funny and sometimes painful stories from her struggle, and sprinkles in data to support the journey that the audience is taking on, which helps them change their view and take a more enjoyable and productive path to success.
Resources in this episode
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