Around the World: Sports Advertising Opportunities Outside of the Super Bowl | Feb 26, 2024

On today’s podcast episode, we discuss the potential audiences for some of the world’s biggest sporting events; how brands and marketers can better monetize these audiences; and how TV and streaming rights might shake out in the near future. Join host Bill Fisher, our analyst Paul Briggs, forecasting writer Ethan Cramer-Flood, and vice president of content Paul Verna for the discussion.

 

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For a transcript of this episode click here: 

https://www.insiderintelligence.com/content/podcast-around-world-sports-advertising-opportunities-outside-of-super-bowl

 

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This episode is sponsored by StackAdapt, a multi-channel digital advertising platform used by marketers and agencies worldwide. Ranked as the number 1 DSP according to G2. StackAdapt, speed that makes the difference. Learn more about the Creative Builder at go.stackadapt.com/creativebuilder.