Thinking Ahead: Your Leading-Edge Insights Podcast
Business:Marketing
In this episode of Thinking Ahead, GfK’s Neil Bellamy and moderator Lucy Green discuss the April 2024 results of UK Consumer Confidence Index. The overall Index score rose two points to -19, an encouraging development. People’s view of their own personal finances in the next 12 months held steady and the other four measures that make up the Index increased by between two and four points. There is a lot of ground to make up to get us nearer to the 50 year index average of -10, but the measures are moving in the right direction for now. In Data Guru Corner we discuss regional data and analyses.
January 2024 marks 50 years of the UK Consumer Confidence Barometer. There is no other consumer research project with the longevity, rigour and reliability. Get the report now >>
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