In this episode, Gresham Harkless emphasizes the importance of having a solid marketing foundation, likening it to the crust of a dessert that holds everything together.
He focuses on essential elements like website support and SEO to ensure businesses can handle opportunities effectively.
Gresham highlights the importance of building a strong foundation for marketing, the concept of "spaciousness" in business growth, and his philosophy on running one's race.
Business Pillar: Visibility
Episode Link: Margin Business
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