Behind the Numbers: an EMARKETER Podcast
Business:Marketing
Around the World: The Paris Olympics—Broadcast Medalists, Changing Viewing Habits, and Ad Potential for The Next Games | Aug 26, 2024
In today’s episode, host Bill Fisher is joined by Paul Briggs, Man-Chung Cheung, and Carina Perkins to discuss the broadcast winners of the Paris Games, how Olympic viewing habits are changing, and what to keep in mind when advertising during the event.
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For a transcript of this episode click here:
https://www.emarketer.com/content/podcast-around-world-paris-olympics-broadcast-medalists-changing-viewing-habits-ad-potential
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