Podcast Strategy for Businesses

Ep.94. - Is launching a podcast really worth it for your business? How much time does it take? Do you need a fancy studio? And what do you even talk about? In this episode of Endless Customers, Alex Winter sits down with Lindsey Auten, Content and Video Trainer at IMPACT, to unpack everything they’ve learned after 10,000+ downloads and nearly 100 episodes of this very show. If you're thinking about launching a podcast or trying to keep one going, this conversation is full of real talk, practical advice, and encouragement to just get started.

Highlights include:

• Why podcasts might be the most human, scalable trust-building tool in your marketing toolbox
• How to make a podcast your entire video strategy (and why that works)
• The tools, workflows, and weekly process we use to publish 5+ pieces of content from each episode
• Tips for first-time hosts, from staying consistent to letting guests shine If you've been waiting for a sign to start your business podcast... this is it.

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Check out the full article here 👉 https://www.impactplus.com/blog/podcast-strategy