What is the importance of establishing a consistent and effective tone of voice when communicating with your customers? Vicky Boulton from Fuel Marketing has the answers...
Also in today's episode I mention a tool of the day that will help you get creative, and a technique that I use to help with my online marketing ideas (a sneaky idea, but a good one!).
For the full transcript of the article, which includes links to anything that I have mentioned, please visit www.green-umbrella.biz/88