For Show Notes and Coach McKeefery's Website - http://www.RonMcKeefery.com
Now Available on iTunes http://bit.ly/1bPlMei
Strength On Demand - Archive of Strength and Conditioning Clinic Presentations http://www.Strength-OnDemand.com
Strength Coach Basic Training - Online Internship Program http://www.StrengthCoachBasicTraining.com
Jeff Nichols, CSCS graduated from Troy University with a BS in Exercise Physiology. From there, he became an Assistant Strength Coach for Troy University for 18 months before joining the Navy in October 2002. Nichols was a member of SEAL Team 5 from May 2003 to April 2007, then a member of SEAL Team 6 from May 2007 to October 2013. During that time, Nichols was the Active Duty Human Performance Department Head with SEAL Team 6. Nichols is currently an Exercise Physiologist for 2XU & Founder of Apex Human Performance in Virginia Beach, Virginia
In This Episode We Discuss:
His journey into the Strength and Conditioning field.
Why he choose to open his own business, and who his ideal client is.
How he goes about seeking out experts to learn and network.
How he gets his athletes to be compliant and understand time management.
How he builds trust with his athlete to get good information.
How he evaluates and individualizes programs for a wide range of athletes.
What values has he taken from his SEAL Team Experience and applied to developing his athletes.
Recommendations for getting your athletes locked in to the moment, and to establish a winning culture.
Recommendations to coaches who recruit, on questions to ask during the recruitment process to identify your guys.
Best piece of coaching advice he has ever received.
His favorite quote, Book/App/Website recommendation.