Inbound marketing has forever changed the way we do business. Your customers are savvier and more informed than ever before. They don’t want to speak with your sales team until after they trust you and have researched your product. The buying process has been fundamentally changed and your business needs to adapt if you want to stay competitive.
In this episode of Video Marketing Mastery, I interview Dan Tyre, the Director of Sales at HubSpot, one of the leading authorities on inbound marketing. On the call, we discuss what your target customers really need to make a buying decision, and how you can leverage video to speed up your sales process.
To get great insights about inbound marketing and how it intersects with video, give this episode a listen!
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