The Profitable Practice Podcast
Business
Today we're talking to Heather Havenwood, one of the most remarkable female marketers. She's the CEO of Havenwood Worldwide, author of Sexy Boss: how the empowerment of women is changing the rule book for sex, money, and success. She's going to talk about using the importance of using Linked in, opposed to Facebook or Google, for your business in regards to search-ability. She's also going to be talking about targeting that particular market that you want to bring into your business, including generating some sort of opt-in or lead capture on your website. Lastly, she'll be talking about creating a signature product for your practice is really going to help people find you, talk about you, and then you can sell all of your other services once you get them in the door.
What I Asked Heather:www.HeatherHavenwood.com/media
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