In conversation with Alison Sly-Adams of Mainstay Caribbean. Alison was born in the UK and moved to Antigua with her Antiguan husband in 2003 where they took ownership of the biggest online guide to Antigua, Antiguanice.com. Within three years she was invited to be on the board of the Antigua and Hotel and Tourism Assocition, the then owners of Antigua Sailing Week. The role was initially local marketing coordinator which quickly developed into an international marketing role. Since 2011 as Commercial Director role she has taken on responsibility for all commercial decisions, sponsorship, marketing and shoreside event organization. She is also an active board member of the Antigua and Barbuda Marine Association (ABMA) Board. Alison also owns a digital marketing and management agency, Mainstay Caribbean Ltd. which is responsible for the Secretariat functions of both the Caribbean Sailing Association and the ABMA as well as digital marketing strategy and management for other companies.
She can be contacted via Mainstaycaribbean.com
If you've been inspired to make your next move in life or career, I can help in turning your dreams into actions,visit janicesutherland.com to book your free consultation. I specialize in transformation coaching for women enabling them to develop as effective and remarkable individuals in their chosen careers. My goal is to help all women be the best they can be, to achieve goals, succeed and develop authentically especially within the leadership environment. If asked “what do I do? My response is I help women in business and leadership develop personal authority and leadership authenticity to take action and achieve positive change in their professional and personal life.
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