Russ Perry ~ Current Series: 100 Interviews with 100 Location-Independent Entrepreneurs that have over $1,000,000 in Annual Revenue
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Today listeners, we are honored to have with us the founder of an incredible business and business model, Russ Perry. Russ founded Design Pickle a graphic design business just three years ago and built it into a business that already produces half a million dollars a month.  Design Pickle has approximately 125 employees working with them, mostly all remote and Russ is here to share what has made the business so successful.
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On the show, Russ will share about hitting rock bottom as an entrepreneur and as a person. He shares how he came face-to-face with transparency and why it was the only way for him to move forward.  I ask Russ about the simplicity of the Design Pickle model and why he chose a one-tier pricing structure. Towards the end of the show, Russ will talk about building an incredibly successful location independent business model.
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“I was never going to make the mistake again of accepting a business or an idea that didn’t serve me first, and wasn’t some sort of delayed payoff bet that people tend to make.” Russ Perry
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02:00:Â Why Phoenix, Arizona USA?
07:45:Â Who is Russ Perry and What is Design Pickle?
10:45:Â Rock Bottom for Russ
16:12:Â Russ on Creating a Business Model that Serves YOU
19:46:Â The Value of Becoming Transparent About Business and Life Struggles
25:01:Â Why Design Pickle Uses Only One Tier Pricing
30:38:Â Russ on Having a Simple, Low-Tech Landing Page
32:24:Â Scaling to 125 Employees in 3 Years
35:17: Russ’ Recommendation for Entrepreneurs Hustling to Get to the Next Level
39:03:Â Becoming More Location Independent
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“If you are not running paid advertising, you don’t believe in your product or service.” Russ Perry
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Honorable Mentions:
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Dan Norris author and founder of The Seven Day Startup
http://theentrepreneurhouse.com/dan-norris/
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Design Pickle’s Pricing Model
https://designpickle.com/pricing/
Libsyn
https://www.libsyn.com/
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PodBean
https://www.podbean.com
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Yes Insights
https://www.yesinsights.com/
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Dynamite Circle
http://www.tropicalmba.com/dc/
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Tropical MBA
http://www.tropicalmba.com/
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Florence Fighting Sport ~ Calcio
https://www.youtube.com/watch?v=QW-wxTW7OCI
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Sober Entrepreneur by Russ Perry
https://soberentrepreneur.com/lead-magnet
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Contact Info:
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Design Pickle
https://designpickle.com/
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Social Media
Facebook:Â https://www.facebook.com/russkperry
Instagram:Â https://www.instagram.com/russperry/
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