Robbing from Your Future to Service Your Past

The design cycle drum beats on. Your research and development team have been stressed for months. The constant push for "the next big thing" keeps you up at night. We’ve all been there. In this week’s episode of Fish Fry, we look at how the ever-growing life cycles of our embedded designs affect our product portfolio profitability. Ethan Plotkin (GDCA - CEO) joins us to discuss the details GDCA’s holistic approach to obsolescence, how counterfeit parts play a role in the embedded design ecosystem, and why long term support is the key to keeping our heads above water.  Also this week, we check out a new AI robotic assistant called CIMON (Crew Interactive Mobile CompanioN) created to help astronauts with their everyday tasks on the International Space Station.

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Links for March 9, 2018

More information about GDCA

"Hello, I am CIMON!"Airbus is developing the CIMON astronaut assistance system for the DLR Space Administration

New Episode of Chalk Talk: Mixed-Signal Digital Complexity Explosion

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Fish Fry Executive Interviews

Darrin Billerbeck, CEO – Lattice Semiconductor

Anupam Bakshi, CEO – Agnisys

Dave Kleidermacher, CTO – Green Hills Software

Robert Blake, CEO – Achronix

Jack Harding, CEO – eSilicon

Michiel Ligthart, COO – Verific

Adnan Hamid, CEO – Breker Technologies

Jeff Waters, VP and General Manager – Altera

Simon Davidmann, CEO – Imperas

Ted Miracco, CEO – SmartFlow Compliance Solutions

Jessica Gomez – Rogue Valley Microdevices

Shishpal Rawat, Chairman – Accellera Systems Initiative

Kevin Bromber, CEO – myDevices

Daniel Hansson, CEO – Verifyter

Mark Papermaster, CTO – AMD

David Fried, CTO – Coventor

Dr. Steven LeBoeuf, President – Valencell

David Dutton, CEO – Silvaco

Bob Niemiec, CEO – TwistThink

Allan Martinson, COO – Starship Technologies

Zhihong Liu, Chairman and CEO – ProPlus Solutions

Taher Madraswala, CEO and President – Open-Silicon>

Kapil Shankar, CEO and Director – AnDAPT

Dan Fox, CTO – Local Motors

Kim Rowe, Founder and CEO — RoweBots

Lawrence Cooke, Founder and CEO — NovaSolix

Gregg Recupero, CTO — Performance-IP

Alan Grau, CEO — Icon Labs

Carl Alberty, Vice President – Cirrus Logic

Maximilian Odendahl, CEO — Silexica

Finbarr Moynihan, General Manager -- MediaTek

Sanjay Pillay, CEO — Austemper

Louis Parks, CEO - SecureRF

Harold Blomquist, CEO - Helix Semiconductor

Dale Dougherty and Sherry Huss, Co-Founders - Maker Faire

Mike Wisart, CEO - efabless

Chris Giovanniello, SVP and Co-Founder - Menlo Micro