Stay on Message - Content is King

CONTENT IS KING! CONTENT IS KING! CONTENT IS KING! That is a phrase that is drummed into your head when you are an inexperienced writer or reporter. It was for me anyway. After 20 years in television news, I moved into University PR, and by then I knew the Message is the most important element in Public Relations. Stay on message and you will succeed. However, it is NOT as easy as it seems. Not at all. That what this audio short is all about. 

Thank you, YouTube and all the great, talented artists who are providing Royalty Free Music for Content Creators. The music in my podcast is: Jellyfish by Declan DP & KODOMOi https://soundcloud.com/declandp Licensing Agreement 2.0 (READ) http://www.declandp.info/music-licensing Music promoted by Audio Library https://youtu.be/fgdrHffROpo