Just about anyone involved on the sales or management side of digital signage these days knows that workplace communications has pretty quickly grown into one of the most active and interesting verticals.
With QSRs, the other hot vertical, you're doing menus and digital promo posters. In the workplace, all kinds of interesting things are possible, and can make a difference.
In this podcast, I spend some time with Mike Kilian of the DC-based CMS and solutions company Mvix. I've done a podcast in the past with Mike, but based on chatting with him at Infocomm, we decided to do a new one talking about the opportunities and challenges of digital signage in everything from offices to factory floors.
It would seem like the rise of big data and IoT sensors would open up a lot of possibilities to visualize data and automate content. But in this conversation, you'll learn it's not that easy to do when IT people are worried about security, and the machines and sensors that could spit out useful data have few standards or common formats.
If you are a business communicator, this is a useful listen.
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