Thousands of businesses all over the world are trying to navigate the current COVID-19 public health crisis during government-mandated closures of “non-essential” businesses. How do you serve your clients though, when your business is all about physical touch, and manual therapy and manipulation? Custom PT is a leading physical therapy business in the heart of New York City…and the heart of the running world. Always at the forefront of therapeutic technique and innovation, Custom PT has adapted to this new virtual world in ways that allow them to support and empower their patients in creative and engaging ways. If you’re an athlete wondering what to do with your training during this pandemic, this episode is for you. Custom PT’s virtual programs extend beyond the boundaries of geography and athletic experience. This is a really wonderful conversation that reminds us that we are not alone, that our support teams are eagerly and quickly adapting to a new world, and that wherever you are in your journey, both in life and in athletics, there are wonderful people running small businesses who are excited to help.
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Featuring: Dr. Kathleen Leninger, PT & DPT; Wendy Winn, PT, OCS, and Director of Operations; Greg Laraia, Athletic Trainer and Running Consultant.
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