Football has returned and on-the-field, due to postponed leagues, cups and international tournaments, players face a grueling 12 months of fixtures. From what is now going to be Euro 2021 to the newly revamped FIFA World Club Cup. I went behind the scenes with Rowena Samarasinhe who has spent the last 15 years working on major events, like Euro 2008 and the Olympics, to discuss the following:Who are the winners and losers in the increasing commercialisation of football? UEFA vs FIFA, should Euro 2021 have been held in England? The rise of multi-city football tournaments post-covid, a Premier League game abroad? Taking football events to new markets, when can fans return to stadiums? What lessons can football learn from other sports? Should the global football event calendar be harmonised?
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