Marketing Technology Podcast by Marketing Guys
Business:Marketing
How to organize a successful online event - Katherine Martin, Marketing Manager @ Narrative Science
Almost every in-person event is transformed into an online event nowadays. During this episode, Elias and Mark have a chat with Katherine Martin on how to successfully organize an online event. Because just setting up a PowerPoint and register for a Zoom Pro account is not going to do the job!
Katherine organized several events during 2020 and had thousands of people that registered and joined the event and turned out to be valuable leads for the marketing and sales teams.
We discuss 4 steps:
During the interview, Katherine refers to James Carbary from Sweetfish Media and a host at the B2B Growth Podcast.
LinkedIn Katherine Martin: https://www.linkedin.com/in/katherinemartin2017/
Website Narrative Science: https://narrativescience.com/
If you want to be on this podcast or would like to know more about Marketing Technology, visit our website at marketingguys.com or contact Elias Crum at e.crum@marketingguys.nl
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