Episode 69 - Learn how taking a trip to California improved by business!

Lisa Thal is an Author, Speaker, and Business Coach.  She wrote the book "Three Word Meetings."  A Simple Strategy to Engage, Inspire, and Empower Your Team.  Lisa coaches leaders on how to take their sales and business meetings to the next level with fun and interesting 3-word  topics to get your sales team motivated and inspired.  She has over 33 years of marketing and leadership experience.

 

Clients will be receptive to listen to your point of view when you give them a solution or a new perspective on their business. 

 

Our clients and prospects buy when they want to fix, accomplish, or avoid something. A study was completed by Sales Benchmark Index, which discovered that 60 percent of the time on qualified sales opportunities, there are only two reasons why they don't buy:

1. They do not believe their problem is significant enough to take action if they recognize any problem at all, or
2.  They do not think the solution you are proposing will work.

 

Provide your clients with a new perspective, and to do so, you need to have one yourself. In looking at your business, here are few recommendations to get you moving in that direction.

 

1. When calling on new prospects, try this approach to earning the first meeting. "I have two reasons why we should meet." It will validate what you are currently doing? Or Improve what you are now doing? You can share a New Perspective!
2. For your current clients, review what they are doing. Have another salesperson on the team or someone from another department review what they are doing with you. Make sure its someone on the team that thinks differently than you do. Sometimes we fall into these traps that this is what they have been doing for years. Is there a different product that better suits your client's needs. A New Perspective! 
3. New categories of business you should be calling on to grow your business. Yes, we all have that ideal customer. Have you got stuck in a regular pattern on calling on the same types of companies? Is there an opportunity to call on a new category to offer them a New perspective - a new potential customer?
4. Coaching sessions. If you do weekly or bi-weekly coaching sessions with your team, is it possible to switch those meetings with another manager. Why is that important? You have the opportunity to look at someone's else's account with a new perspective. You may have an idea or way to approach their business differently than the other manager.  

 

You have a chance to Stand Out from the competition─ by Sharing and selling with a New Perspective!

 

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