Manufacturers and resellers are inevitably intertwined. One really can’t exist without the other, but understanding how to collaborate and communicate can make the difference between a successful relationship and just a company who makes stuff and a company who might sell that stuff. This week, we’re joined by Epson Channel Manager Brett Van Riper to talk about what makes a meaningful relationship in this channel. What are the best “behaviors” that inspire vendors to work with resellers and vice-versa? What pain points can complicate things? How has Epson built their partner network and what have they learned?
#VARValue – What is a VAR’s responsibility in keeping a vendor partnership strong?
TEConnecting with us:
Brett - Cloud applications
Dean - “'Dark by 2050': U.S. Faces Steep Challenges in Electrical Workforce Gap"
John – Sleep Number bed
Sponsored by:
Epson OmniLink TM-m30II-NT thermal receipt printer
Talk to us!
Twitter - @TEConnectPod
Email - TEConnect@bluestarinc.com
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