Doug Pearce And Darren Chat About The Changing World Of Media And The Growth Of China

Doug Pearce is the Non-Executive Chairman of Omnicom Media Group, Greater China. Here he discusses the changing media landscape and particularly the increased complexity of media, especially in the rapidly growing China market where he has lived since 2000. Plus he reflects on the role of media auditing and media auditors in the digital media world.

https://www.trinityp3.com/2019/07/changing-world-of-media-china/