Simon Larcey is the Managing Director at Viztrade and talks with Darren on how he has developed an end-to-end solution for advertisers to access premium media publisher inventory through a self-service programmatic solution. Viztrade is designed to provide visible programmatic trading for advertisers and a marketplace for media providers who often currently get lost or overlooked in the open digital marketplace.
https://www.trinityp3.com/2019/06/how-programmatic-can-be-used-for-good/
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