David Indo, Tom Denford And Darren Discuss Defining Media Value In A Media Market Obsessed With Cost
David Indo and Tom Denford are joint founders and CEOs of global media consultancy ID Comms and talk with Darren on the state of the media and the media agencies across Europe and the globe. Specifically, they discuss their focus on media value and the ways to define, manage and maximise media value for their clients.
https://www.trinityp3.com/2016/03/defining-media-value/
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