Nic Christensen And Darren Discuss Trade Journalists, PR And Pitches

Nic Christensen, Deputy Editor of the marketing news site, Mumbrella, shares his thoughts on how well or perhaps how poorly agencies and marketers engage with journalists. He and Darren discuss the role of journalists covering a profession like marketing and the concept of commercial confidentiality in the trade media.

https://www.trinityp3.com/2015/07/journalists-confidentiality-pr-pitches/