E127 - The Keys to Elite-Level Real Estate Production & Business Development with Rod Santomassimo

Rod Santomassimo is an author and the founder and president of the Massimo Group, North America’s leading business and sales coaching and consulting organization. Rod enjoyed a successful career in the commercial real estate brokerage business as a broker, owner, manager, and senior executive with local, regional, and international brokerage firms. His first book, Brokers Who Dominate, is an Amazon best-seller.

In this episode, Tyler and Rod's discussion focused on the key characteristics, practices and strategies to become an elite real estate professional. They discussed conducting an "election" to commit to coaching, the key traits of Rod's most successful real estate clients, and business development practices for high-performing real estate investors.

Other topics included how a dream led to Rod's reality of being a coach, mindset, finding your "why," Rod's habits for personal mastery, the need to help others succeed, gratitude and more!

Connect with Rod:

Website: https://rodsantomassimo.com
LinkedIn: https://www.linkedin.com/in/massimocoach/
Instagram: https://www.instagram.com/massimo_group/
Twitter: https://twitter.com/MassimoGroup
Facebook: https://www.facebook.com/themassimogroup/

The following books were mentioned in the show:

Rod's New Book: Knowing Isn’t Doing
The Millionaire Next Door by Thomas J. Stanley
E Myth Revisited by Michael Gerber
The Traveler's Gift by Andy Andrews

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This episode of Elevate is brought to you by CF Capital LLC, a national real estate investment firm that focuses on acquiring and operating multifamily assets that provide stable cash flow, capital appreciation, and a margin of safety. CF Capital leverages its expertise in acquisitions and management to provide investors with superior risk-adjusted returns while placing a premium on preserving capital. Learn more at cfcapllc.com.