04.01.21 How to Market and Promote the Unusual

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Today's Show Highlights:

​How to Market and Promote the Unusual



What is unusual anyway?

Education Is Often the Key



Some Assembly Required

How Marketing and Promotion Work for The Unusual



Start with The Product or Service


You Have Three Kinds of Customers



The Message



The Target Market

The Last Word on The Unusual

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Tom Egelhoff is a Best-Selling Amazon author and Saturday Morning Mayor on AM 1450 KMMS Talk Radio in Bozeman, Montana. https://Kmmsam.com​. Tom is the author of three best-selling small business books available on Amazon.

Tom's Co-Host, Shane Montalban, half man; half amazing, is a retired stockbroker, investor and former restaurant owner living in Vancouver, British Columbia, Canada making this an international radio talk show.

New Small Business Podcasts every Tues and Thursday on Facebook and YouTube at 10am Mountain Time.

Tom and Shane are live on the air every Saturday 8am to 11am Mountain Time at KMMSAM.COM.  

For the video of this podcast - Click Here — And while you're there, please subscribe to our YouTube channel.