Understanding (and Selling) Digital Transformation w/Code's Brian Lampright

Digital transformation is a broad term and it can mean different things to different people in a variety of industries. Machine vision. AI. IoT. Cloud computing. All of those buzzy, “future of tech” innovations sound great but how much of it is actually in practical application? We’re joined by Code’s Brian Lampright, Sr. Product Manager of Software, to explore not just what is happening with these big ideas, but how to explain, sell and speak confidently about them. How did the pandemic change those conversations? Where do you start “pitching” these ideas to customers that know they are the future but aren’t sure where to start? Plus, we’ll explore some real world applications where digital transformation has truly made a difference and how to ask the right kind of questions.

 

#VARValue – How does digital transformation make it easier to sell purpose-built enterprise devices?

 

TEConnecting with us:

Brian – Microsoft Flight Simulator

Dean – Hackers clone Google's 2FA Titan keys

John – Apple’s connected ecosystem

 

Talk to us!

Twitter - @TEConnectPod

Email - TEConnect@bluestarinc.com

 

Sponsored by:

Code's CortexDecoder scanning software