Today I'm chatting to Clare Winton from Grow Wild Outdoorwear, a new brand for women in pregnancy and the early stages of motherhood.
Clare had the idea to develop her maternity brand three years ago, and started, as many start-ups do, by searching Google to find a manufacturer. This led her to a frustrating two years trying to develop her collection in China.
She then stumbled across Make it British, and I introduced her to factories in the UK who she's been partnering with ever since.
Clare provides valuable advice on conducting customer research, navigating the challenges of garment production and the importance of face-to-face interactions with your manufacturer.
ABOUT CLARE WINTON
Clare Winton is the founder of Grow Wild Outdoorwear, a range of outdoor clothing and accessories for pregnancy and early motherhood.
After a semi-feral childhood growing up in West Ireland, she now lives in wild West Wales. She has spent 15 years working as a Quality Assurance Auditor, has a PhD in population genetics and is a volunteer trained Samaritans "Listener". Her outdoor passions include exploring local mountains and camping with her family.
Grow Wild Outdoorwear website
Grow Wild Outdoorwear on Instagram
HANDY LINKS
British Brand Accelerator
Make it British Website
YouTube
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044 – What To Do When Manufacturing Goes Wrong
043 – Simon Middleton, Brand Advisor – How to Build a British-made Brand
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039 – Genevieve Sweeney, Knitwear Designer – Building a Premium British Knitwear Brand
038 – Why you should visit a factory
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036 – Can I label my product as made in the UK?
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034 – Should I Use Made in Britain or Made in UK?
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032 – Ethical Audit Committee Report on Sustainability in the UK Fashion Industry
031 – Mick Cheema, Basic Premier – Life as an Ethical Clothing Manufacturer in Leicester
030 – My favourite British-made Footwear Brands
029 – Adam Mansell, UKFT – Guiding the Textile Industry Through Brexit
028 – Retailers Under Fire for UK Sourcing Practices
027 – Mat Booth, Both Barrels – The Importance of Collaboration
026 – Why UK Manufacturers Don’t Sample For Free
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