Our ongoing series, Back to Basics, is all about diving deep into the foundation of freelancing. Today's focus is on the services (i.e. products) we offer as freelancers. This is the biggest difference between successful and struggling freelancers.
All too often, we choose our services based on what WE want, while putting little to no thought into what our clients want. It's like trying to sell a product with a flaw. Think of any garbage Amazon purchase you've made, where the only review you'd give is a warning to others.
That's certainly not the reputation we want for our services, right?
In this episode, we break it down into three distinct levels of service that you can offer. While there are many facets to this, sticking to the basics keeps us grounded, and honestly, it's a lot less overwhelming.
As an entrepreneur, I know how easy it is to leap into the complexity of advanced strategies. However, for this episode, we're keeping it straightforward and accessible.
My hope is that this episode provides a moment of clarity - an "Aha!" if you will. A moment that sparks fresh perspective, prompting you to say, "Hot damn, I hadn't thought about it that way. I've been doing this wrong."
After all, a single shift in perspective can be the game-changer that propels your freelance journey forward.
In this episode you’ll discover:
For full show notes, visit https://6figurecreative.com/256
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#135: Why COVID Is The Final Nail In The Coffin For Most Old-School Studios (And What That Means For Home Studios)
#134: The 5-Step Process For Go-Giver Marketing (And Why It's The Best Way To Market Your Studio)
#133: The Keys To A Six Figure Mastering Studio | With Chris Graham And Mike Indovina
#132: Turn More Quote Requests Into Clients By Implementing These 5 Systems
#131: How To Set Up Your Instagram Account For Success | With Brandon Brown Of Media Whisper
#130: My $250,000 Lesson On Marketing
#129: How Mark Eckert Is Running A Thriving Pop Production Studio (Despite Being Stuck At Home)
#128: Big Picture | Why Mindset Is The Key To Your Business Surviving
#127: 5 Things Every Studio Should Do NOW To Take Advantage Of Slow Times
#126: How Struggling Studios Can Adapt To The COVID-19 Crisis
#125: How To Build An Online Recording Studio That Employs 30+ Engineers - With Joe Wadsworth
#124: The Virus-Resistant Audio Business | A Full-service Podcast Agency - With Launchpod Media
#123: Two Idiotic Things We Need To Stop Doing If We Want A Better Business (And Life)
#122: Why It's Time For You To FINALLY Hire Someone
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#120: Raising Your Rates, Paying For Marketing/SEO/Soundbetter, When To Find Your Niche, How To Block Out Your Time For Maximum Efficiency, And Way More - A MASSIVE Advice Buffet
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#118: Doubling Your Studio's Income From $50k To $100k... In One Year - With Jim Stewart
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