On this episode of Healthcare Market Matrix, host Jessica Head is back for another episode in her Applied Learning series. Jessica is joined by Kyle Numann, design and development director at Ratio, for a conversation about how marketers and their teams can build digital platforms designed for growth and scale. Together, Jessica and Kyle cover the importance of making data-driven solutions when introducing a brand, the power of the buyer matrix, and designing for diverse populations.
Show Notes
(1:18) Introducing Kyle Numann
(3:16) Making Data-Driven Solutions When Introducing a Brand Digitally
(6:27) The Buyer Matrix
(9:38) Designing for Diverse Populations
(12:41) Closing Thoughts
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Kelly Aldrich — Health Tech Horizons: Navigating Nursing Challenges & Innovations
[Applied Theory Series] Bennett Farkas — Credibility by Design
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Nicole Tremblett — Empowering Care: HCA's Journey to Quality Care through Tech Partnerships
Dave Brooks — From Crisis to Progress: Population Health in the New Normal
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Tom Mitchell — Mastering Your Value Equation in a Loud and Crowded Market
Eric Thrailkill — AMSURG to Investor: Pioneering Nashville's Healthcare Future
Stephanie Lahr — Bringing the Joy Back to Medicine
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