We live in a digital era. Consumers are technologically empowered and they demand interactions tailored to their digital savviness. Jonathan Copulsky, Professor at Northwestern's Kellogg School of Management and Medill School of Journalism, and former Deloitte CMO, understands that chatbots are the future of customer experience. Jonathan talks digital transformation, Martech, voice, and more on the Brand Lab Series™ podcast.
"All the things that I do, I learned from watching, observing, and sitting at the knee of others, so I think that’s important to pass on.”
Health Alliance CXO on the Healthcare Customer Experience | Ep 79
Showpad VP of Product Marketing on Selling to the Modern Buyer | Ep 77
Fifth Third VP of Digital Line and Fintech Marketing on Staying Social in a Regulated Industry | Ep 76
Vanille Patisserie President on Building a Luxury Brand | Ep 74
6Sense Chief Marketing Officer on ABM | Ep 73
The Pat Tillman Foundation Executive Director on the Power of Storytelling | Ep 72
Farmer's Fridge Chief Technology Officer on Smart Fridges and Customer Experience | Ep 71
FCB Chicago Chief Marketing Officer on the Changing Landscape of Advertising Agencies | Ep 70
Capgemini Head of Marketing for Manufacturing, Automotive, and Life Sciences on Marketing | Ep 68
CHAARG Founder on Building a Movement of Empowered Women and Fitness | Ep 63
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