Matt Walstatter and his wife Meghan were among the first cannabis retailers in Portland, Oregon and enjoyed early mover advantages for a few years. But Portland grew into one of the most saturated retail markets in the country, so the couple instead decided to focus on their nascent craft cultivation business. The problem? It also happens to be in one of the most saturated cultivation markets in the country. The Walstatters not only survived but thrived.
This episode of Seed to CEO is a must-listen for anyone competing in uber-competitive markets, and covers topics that include:
• Raising capital
• Selling your business
• Contingency planning
• Building efficiency into your cultivation facility
• Branding
• Being politically connected
From Pioneer to Public Exchange: How a Cannabis Tech Company Created a Road Map for Others
Legacy Cannabis Lows & Highs: How an Oregon Operator Overcame a Roller Coaster of Regulations
Gridiron to Ganja: How Lessons Learned on the Field Shaped the Highsman Strategy
Equity Equalizer: How the MCBA is Shaking up National Cannabis Policy
From Boots to Bud: How a Mainstream Retail Pro Rebuilt The Source
From NASA to Cannabis: How Tissue Culture Helped a Plant Scientist Find Her Voice
Creating a Cannabis Business Community: How Cassandra Farrington Built MJBiz
Setting Up Success: From Voracious Acquirer to Prized Acquisition
Nu Horizons: How One Entrepreneur is Expanding Social Equity Access in Cannabis
Winning Licenses: How One Industry Pro Used Storytelling As Strategy
Decontaminate This: Willow Industries' Plan to Make Dirty Cannabis Obsolete
Private vs. Public: How Harborside Navigated New Challenges
Quick Pivots: How One Arizona Operator Went from Med to Rec in 3 Days
Consumers & Cannabinoids: How Tracking Trends can Keep Extractors Ahead
Voices of the Industry: A Special Seed to CEO featuring Speakers from MJBizCon
Simply Pot & Politics: How Social Activism Aided Wanda James' Cannabis Success
Marketing Mixer: How a Quest for Answers Resulted in a New Cannabis Association
From Grub to Greens: Why Dutchie Took Cannabis Ordering Online
Elev8ed Entrepreneurship: How to Build the Green American Dream
Phenotypes & Partnerships: How Cookies Became an International Brand
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