2Bobs—with David C. Baker and Blair Enns
Business:Management
As Blair is finishing his new book that drops later this year, he comes to the realization that pretty much everything he does comes down to the fundamental issue that experts think they need to show up as a different person during the sale: pitching, persuading, and convincing instead of as the leader their prospective clients need them to be.
LINKS
"The Dichotomy of the Expert Salesperson" article by Blair Enns at WinWithoutPitching.com
"Ditch the (Sales) Script"
Are You Fishing in the Right Pond?
Leading in a Chaotic World
Creating a Premium Pricing Culture
Building a Scalable Sales Strategy
Have We Hit Peak Strategy?
What Tech Bros Get Right...and Wrong
Turning Your Delivery Team Into a Sales Team
Advising Clients Ethically
Just Stop Talking
Working With a Maverick
Maximizing Pro Bono Opportunities
Attending the Way
A 7-part Theory of Principal Compensation
The Time Value of Knowledge
Revisiting Remote Work
Ditch the (Sales) Script
Constrained by Artificial Boundaries
A Theory of Leisure
The Death Throes of the Pitch
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