The PPC Den: Amazon PPC Advertising Mastery
Business:Marketing
Hi, I'm Michael, and in this episode of our podcast, featuring Mansour Norouzi from Incrementum Digital, we focus on forecasting for Amazon PPC. We discuss moving from a flexible spending strategy to a planned one, and how past trends can guide future spending. Mansoor will explain how to use tools like Amazon's Product Opportunity Explorer and Category Insights to predict future trends. Join us to learn about the challenges and ongoing learning in Amazon advertising.
We’ll see you in The PPC Den!
🦡 Highlights
0:00 - Guest Introduction: Who is Mansoor Norouzi?
0:37 - Forecasting Focus: What is forecasting in Amazon PPC?
2:30 - How complex is Amazon advertising?
3:27 - Why never stop learning?
5:44 - What does forecasting really involve?
8:55 - How to plan financially for advertising?
11:47- How to determine market share?
17:46 - Which tools help understand the market?
29:25 - How to empower your Amazon strategy?
🦡 Resources & Links
How Does Tracking Keywords Help PPC?
https://youtu.be/RJRN1RsaqWo
How To Develop A Successful Client Relationship?
https://youtu.be/PVZj1ZSrKtw
How To Launch Amazon Products That Customers Actually Want?
https://youtu.be/z4nCvWjhJnU
What Amazon PPC Updates Do You Need For 2024?
https://youtu.be/slwiD4LqGGs
How Can I Build Tasks To Help My Amazon PPC Campaign?
https://youtu.be/ncVo9QF7Qhk
How Can I Best Use The Product Opportunity Explorer For My Amazon PPC Campaign?
https://youtu.be/72tKqVk08QA
📚 Unlock our FREE comprehensive Amazon Marketing Playbook: https://www.adbadger.com/amazon-ppc-checklist/
Subscribe to our newsletter: https://www.adbadger.com/newsletter/
Review all our show notes: https://www.adbadger.com/podcast
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Host and Executive Producer: Michael Erickson Facchin
Guest Co-Host: Mansour Norouzi
Senior Producer: Nancy Lili Gonzalez
Podcast Coordinator & Graphic Designer: Sofiia Podash
Video and Audio Editor: Pedro Moreno
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Common Mistakes With Amazon Product Listings and How to Avoid Them
Which Non-PPC Skills Make You Better at PPC?
New Keyword Research Approach: Gain New Clients for Amazon PPC
Why and How to Use New Bulk Sheet Features in Amazon Ads
Evolving Thoughts: Total ACOS for Amazon Advertising in 2022
How Do I Increase My Amazon Market Share?
How do I Improve Amazon Total ACOS Fast? Boost Organic Ranking
Seller Stories: Growing 10 Brands at Once and Managing by KPI’s
Ad Badger’s Amazon SEO Guide Part 0: Master Keyword List
Maximizing Your Search Term Use on Amazon Advertising
How to Forecast Your Amazon PPC Approach
Brand Metrics: How Do You Make the Most of It on Amazon Advertising
How to do Keyword Research for Amazon PPC: Back to Basics
How to Be Good at PPC: 3 Questions
The PPC Den’s Podcast Goals for 2022 & Happy New Year!
Our 2022 Amazon PPC Wishlist: 22 Tools and Features [AMZ PPC # 154]
3 Filters to Use Weekly in Your Search Term Report on Amazon [AMZ PPC 153]
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