This episode is brought to you by:
KEYper Systems - Key Management Simplified.
Fullpath - Discover Automotive's Leading Customer Data and Experience Platform.
In this episode, I'm speaking with Rick Ricart, President of Ricart Automotive.
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00:00 - Intro
02:40 - The Ricart Family & Rick’s background
08:08 - Sponsorship deals in the era of NIL (Name, Image, Likeness)
12:29 - Marketing, media, crafting company culture
19:46 - Ricart’s unique business model
28:30 - Ricart’s fastest-growing division
35:03 - Optimizing the online buying experience
50:02 - Lending, negative equity, repossessions
54:00 - Rick’s marketing idea that didn’t get picked up
56:55 - Inside look at OEM politics and EV rumors
1:01:40 - How manufacturers will change and adapt to new market trends
1:08:00 - Software and investing in the future
1:14:19 - Wrapping up
Follow Rick:
@RickRicart on X.
Rickart Automotive's website.
Check out the website for more and follow me on X @GuyDealership!
This podcast is for informational purposes only and should not be relied upon as a basis for investment decisions.
#55 Double-digit increases in dealership auto theft, Adapting to the future of cars, Losing $10,000 a year in keys | Steve Baucom, President of KEYper Systems
#54 Leadership secrets of the world's #1 Toyota Dealer, Selling 25,000 cars a year, Lease returns crashing in 2024? | Doug Eroh, President and GM of Longo Toyota
#53 Solving the aging used car bubble, Saving dealers $48M with accurate appraisals, From porter to General Manager in 6 years | Brian Kramer, EVP of Cars Commerce
#52 Building a $6B car sales software empire, Electric vehicle revolution's slow start, China's strategy entering US car market | Brian MacDonald, CEO of CDK Global
#51 Secret weapon to dealership efficiency, Providing payment transparency to car shoppers, Solving dealership chokepoints, Lessons from building and selling a video game | David Domm, Co-Founder and CEO at Carmatic
#50 Rise of Lease Here Pay Here dealerships, Innovating payment affordability, Subprime consumer health check | Tim Lawrence, CEO of LHPH Capital
#49 How A.I. is changing car buying forever, Who's job is up for grabs, Predicting car shopper behavior, Buying a car in 2024 vs 2030 | Aharon Horwitz, CEO of Fullpath
#48 Buy Here Pay Here secrets revealed, Managing 40% loan default rates, Financing customers that banks avoid, Crazy customer horror stories | Tiger Okeley, President at Oak Motors
#47 Managing $500M+ in dealership ad dollars, Uncovering marketing budgets, Do gimmicky dealership mailers work? | David Regn, Co-Founder & CEO of Stream Companies
#46 Selling $5.5B+ worth of car dealerships, State of the auto market, Most and least desirable brands, What’s next for dealership profits? | Alan Haig, President & Founder, Haig Partners (Part 2)
#45 Building a $200M+ car parts empire, Solving the auto repair crisis, Most profitable parts, Using A.I. and 3D printing | David Meniane, CEO Carparts.com
#44 Making millions from Parts & Service, Dealership incentives, Economic concerns, Record profits and Daryl’s favorite auto franchises | Daryl Kenningham, CEO at Group 1 Automotive
#43 Building a $1.5B+ digital car auction, Peter’s car market predictions, OPENLANE's acquisition of Manheim Canada | Peter Kelly, CEO at OPENLANE
#42 Building an app store for 16,000 dealers, Pitfalls of direct-to-consumer, Dawn of the A.I. salesperson? | Phil Oriani, CEO at Shift Digital
#41 How CarGurus is evolving, Amazon’s threat to car dealers, Cracking down on fake car prices, Why he’s hiring former dealers | Jason Trevisan, CEO at CarGurus
#40 Secrets behind dealership franchise laws, Consumer-friendly auto brands, Dealers’ top legal concerns | Leonard Bellavia, Founding Partner at Bellavia and Blatt Law
#39 Predicting auto loan defaults, 96 month terms, Vehicle affordability, Will repos keep rising? | Betty Jotanovic, President of Chrysler Capital and Auto Relationships at Santander
Emergency Podcast: Amazon and Hyundai launching online car sales?
#38 DealerRater’s unstoppable rise, Dealership incentives, Car buyer concerns, Secrets to Carvana | Jamie Oldershaw, VP of Reputation Strategy at Cars Commerce and GM of DealerRater
#37 Making millions from subprime loans, From the streets to $150K/month, Raising capital at Church, Acquiring stakes in dealerships | Bruce Miller, Owner at Miller Motors
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