Tourpreneur Tour Business Podcast
Business:Entrepreneurship
In this episode, Dan & Casey from Untethered Media join Chris to delve deep into the strategies that make your marketing click.
From the subtle art of Facebook ads that work like modern-day flyers, to the critical role of a well-designed website, we're covering all the bases.
We'll explore why it's not just about selling but building trust with potential customers and how the first impression your site makes can be the deal-breaker.
Overview
00:00 Entrepreneur call-in show with experts advising.
05:57 LinkedIn for B2B, Facebook for inspiration, Google Ads.
07:24 Embraces marketing, but could live without social media.
11:24 Ensure clear, direct messaging on website landing.
13:21 Focus on customer-centric design, not personal preference.
19:02 Repurposed Irish sheep blog for better traffic.
22:19 Overbooked venue, enjoyed parent's restaurant, shared discovery.
24:12 Assessing strategy effectiveness of client's Facebook group.
29:14 "New leader, marketing strategy, customer engagement, growth."
32:43 Working behind the scenes, adding more content.
Mentioned in this episode:
Sponsored by Google 'Things to do'
Want more direct bookings and greater exposure on Google? Then go check out Tourpreneur's free course on using Google 'Things to do', a new program offering tour operators a chance to display their tours across new Google locations. Learn more here: tourpreneur.com/google
Optimize Your Google My Business Listing - Day 16 of the 30 Day Tour Operator Challenge
Create your own local bucket list - Day 15 of the 30 day Tour Operator Challenge
How to Identify Booking Blockers and Boost Your Conversion Rate - Day 14 of the 30 Day Tour Operator Challenge
Create Automated Guest Emails - Day 13 of the 30 Day Tour Operator Challenge
How to Write a FAQ Page - Day 12 of the 30 Day Tour Operator Challenge
Tips for gathering guest Feedback - Day 11 of the 30 Day Tour Operator Challenge
Buy a fellow tour operator a coffee - Day 10 of the 30 Day Tour Operator Challenge
Reply to Positive Reviews - Day 9 of the 30 Day Tour Operator Challenge
How To Reply to Negative Tour Reviews - Day 8 of the 30 day Tour Operator Challenge
Tune Up Your Social Media - Day 7 of the 30 Day Tour Operator Challenge
Boost Your Instagram Engagement - Day 6/30 Tour Operator Challenge
Go Live with a Selfie Video - Day 5 of the 30 day Tour Operator Challenge
Treat Your Tour Guides - Day 4 of the 30 Day Tour Operator Challenge
Research/Try a New OTA - Day 3 of the 30 day Tour Operator Challenge
Automate Your Daily Tasks - Day 2 of the 30 Day Tour Operator Challenge
The 30 Day Things to Do Challenge for Tour Operators - Intro and Day 1
The 15 Sessions I am Excited to Attend at Arival 360
Meet the Restech: Game of Thrones Tours tells us why they picked Checkfront to power their online bookings. (122)
Meet the Restech: How Switching to Peek Pro Increased our Online Sales by 30%
The Surprising Benefits of launching virtual experiences with Arigato Food Tours Lauren Shannon
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