Tobacco companies have long used deceptive marketing in ever-changing ways to lure new customers into buying and becoming addicted to their dangerous products. They know how to appeal to different populations, and it has worked with deadly results. TSET is launching a new media campaign that exposes how the tobacco industry uses “shapeshifting” marketing to make tobacco and vape products seem appealing to people of different ages and communities. Episode guests will include TSET Health Communication Manager Chase Harvick, who will speak about the Shapeshifter campaign; Donald Richardson of Guiding Right, a local agency that helps African Americans and others break free from tobacco use and other health threats, and Purcell High School students Carter Goldston and Alexis Wenthold on the influences that draw teens to vaping and tobacco use, and how to counteract those influences.
#28: Nutrition on a Budget: Eating Healthy in Food Deserts
#27: Encore Presentation: TSET Community Impact
#26: A Vicious Cycle: Mental Health, Nicotine & Youth Quit Resources
#25: The TSET Health Promotion Research Center
#24: The Healthy Living Program
#23: Breaking Bad Habits
#22: 20 Years of a Healthier Oklahoma – TSET’s 20th Anniversary
#21: Storytelling Saves Lives: The TSET Health Communication Team
#20: A Life-Saving Partnership: Stephenson Cancer Center & TSET Phase 1 Clinical Trials
#19: OML, Incentive Grants and Environmental Impact on Health
#18: Oklahoma Center for Adult Stem Cell Research
#17: YAHL: Youth Action for Health Leadership
#16: Food Equity: Grocery Stores and Double Up Oklahoma
#15: The Power of Prevention with Dr. Steven Schroeder
#14: Resilience in Action: Fighting Food Insecurity in Rural Oklahoma
#13: A Lesson in Better Health Education
#12: Swap Up! A New Look At Teen Health
#11: Preemption: Big Tobacco's Political Play
#10: Happy Healthy Holidays!
#09: Youth Vaping and the Great American Smokeout
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