The Holmes Report sits down with Weber Shandwick chief digital officer Chris Perry and X Practice EMEA/APAC president Hugh Baillie to discuss how data and analytics are reshaping the PR industry in general, and Weber Shandwick in specific. In a wide-ranging conversation with Arun Sudhaman, the duo also discuss Weber Shandwick's new 'We Solve' positioning, and why this doesn't indicate a departure from PR's traditional storytelling strengths.
PRovoke19: UNCF's Dr Michael Lomax (Ep. 195)
Prince Andrew's Newsnight Interview (Ep. 194)
Maxim Behar on the global PR revolution (Ep. 193)
OPPI's TK Kanchana (Ep. 192)
Brands looking inward & other takeaways from #PRovoke19 (Ep. 191)
Doing business in China; PRovoke19 preview (Ep.190)
Bringing artificial intelligence stories to life (Ep. 189)
How to grow, build and sell a PR agency (Ep.188)
Portland's Total Value Index: PR lessons for brands (Ep.187)
Panasonic on making its name as a B2B brand (Ep. 186)
The missing link to college-age influencers (Ep. 185)
What agencies & talent look for in each other (Ep. 184)
Hong Kong's Reputation Challenge (Ep. 183)
Can America's top CEO's save capitalism? (Ep. 182)
How Content Spreads Online with NewsWhip (Ep. 181)
The PR Battle for Hong Kong (Ep. 180)
Understanding Generation Alpha with Hotwire's Laura MacDonald (Ep. 179)
FHF's Steph Bailey On The Authenticity Gap (Ep. 178)
Adam Ritchie on Invention in PR (Ep. 177)
WARC's David Tiltman on marketing effectiveness (Ep. 176)
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