The Holmes Report sits down with Weber Shandwick chief digital officer Chris Perry and X Practice EMEA/APAC president Hugh Baillie to discuss how data and analytics are reshaping the PR industry in general, and Weber Shandwick in specific. In a wide-ranging conversation with Arun Sudhaman, the duo also discuss Weber Shandwick's new 'We Solve' positioning, and why this doesn't indicate a departure from PR's traditional storytelling strengths.
FHF's Steph Bailey On The Authenticity Gap (Ep. 178)
Adam Ritchie on Invention in PR (Ep. 177)
WARC's David Tiltman on marketing effectiveness (Ep. 176)
The Evolution of Influencer Marketing with Cathy Planchard (Ep. 175)
Asad Dhunna on diversity and inclusion in PR (Ep. 174)
Mars' Kimberly West on 'purpose fatigue' (Ep. 173)
EY's Janet Balis (Ep. 172)
Jenna Young on Cannes and creativity (Ep. 171)
Gail Heimann's highlights & lowlights from Cannes 2019 (Ep. 170)
WE's Kass Sells on agency transformation (Ep. 169)
The Rise of Virtual PR Agencies (Ep. 167)
Why public relations & SEO need each other (Ep. 166)
Cheryl Overton on what real diversity looks like. (Ep. 165)
Larry Weber on how far tech PR has come (Ep. 164)
The Method Communications Acquisition (Ep. 163)
Claudine Moore; Digiday's Brian Morrissey (Ep. 162)
Notes from Newhouse School/Fear & The Future of PR (Ep. 161)
Tom Doctoroff on Chinese brands & consumers (Ep. 160)
The state of the Asia-Pacific PR industry (Ep. 159)
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