These days everyone is telling you you need to be a storyteller. You need to be a storyteller in sales and in marketing. There are some people who are just natural storytellers, with the ability to pull you in with their words and leave you sitting on the edge of the seat. Then there is everyone else.
So maybe you don’t feel like you’re a storyteller and this whole storytelling thing isn’t for you. Instead when you meet someone you leap right into the facts. “I’ve been in business twenty years, I’ve done this, blah, blah, blah. Don’t do that. Nobody wants to hear that
You don’t have to be a great storyteller to talk about a customer you helped or what it is like to work with you. A great story, isn’t about the teller. It is about what it is like to work with you, when everything is going right for you and more importantly for your customers.
So go ahead, tell me a story.
#705 Automate Your Processes to Grow
#704 The Great Retention
#703 SEO in 2022 - It is all about content
#702 Build Lasting Habits
#701 Create Less Content
#700 Conversations
#699 Presentations Made Simple
#698 Marketing Wallpaper
#697 Your Message Matters
#696 Use Data to Drive Content
#695 You Can Not Be All Things to All People
#694 Change Your Sales Process with Four Little Words
#693 Don’t Drive Looking in the Rear View Mirror
#692 Ideas are Free
#691 Batteries Not Included
#690 Embrace the Chaos
#689 The Non -Fiction Brand
#688 Sales Questions
#687 Life Beyond Social Media
#686 Tools and Tips to Manage Digital Productivity
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