The weekly marketing podcast, More than a Few Words is hosted by Lorraine Ball and features conversations with professionals from around the world.
Before you can create an irresistible offer, you have to have a clear picture of your ideal client. Without that target your marketing and your offer are unfocused. Once you figure out who you're serving and what they want, you can begin creating offers just for them.
The offer might be a brief coaching session or audit, a quiz or workbook. The goal is to create something which demonstrates your expertise, provides real value and leaves the prospective customer wanting more!
About Diane
Diane Agudelo is a Master Transformational Coach & marketing strategist for female entrepreneurs in the coaching space. Her years of experience in corporate sales have allowed her to hone her skills and teach others how to be successful on their own. Her specialty is helping clients align their values with their business life, resulting in balance and real-life success
#794 A Little Cappuccino Goes a Long Way
#793 Finding Your Ideal Client
#792 The Long Game
#791 Life Cycle Marketing
#790 Invite me In
#789 Empathy and Action
#788 The Follow Up Process
#787 MEGA Position
#786 Lessons from Improv
#785 Copywriting Style Guide
#784 New Tech - Finding What is Right for You
#783 Measure Your Email Results
#782 Google Wants You to Do Better
#781 Time to Pivot
#780 Protect Your Assets
#779 It Is All About The Cash
#778 Cost Plus Pricing
#777 Get To Yes Faster
#776 Turn Your Sales Funnel Upside Down
#775 Testimonials are Marketing Gold
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