Marketing Technology Podcast by Marketing Guys
Business:Marketing
Stop wasting your marketing budget and start investing in real prospects. Listen to 9 podcasts about how to attract the right leads, how to qualify them, and say no to misfits. Learn about staying on top of mind with the right leads and how to close deals faster.
As a bonus, we have a toolkit that every B2B marketeer needs and we host an expert session to help you be the best B2B revenue marketer! Sign up for the full series here: https://marketingguys.com/revenue-marketing-series/
Episode 3:
Trained as a helicopter pilot in the UK, Mike soon realized that being an ‘air-taxi driver’ was not going to be his future. Mike loves helping businesses grow and was one of the first people that started using Google Ads as a profitable lead generator. He now lives in Melbourne, Australia, and is the founder and CEO of WebSavvy and author of ‘The Ultimate Guide to Google Adwords’.
During this interview we discuss:
Mike mentions a website during the interview in which you’ll find a spreadsheet of all affinity and in-market audiences Google offers: https://docs.google.com/spreadsheets/d/1437qKdxMKsGa5J1CM_ynIX2svwYvMaCNDQ1Co5PuQFU/edit#gid=0
LinkedIn Mike Rhodes: https://www.linkedin.com/in/websavvy/
Website WebSavvy: https://www.websavvy.com.au/
If you want to be on this podcast or would like to know more about Marketing Technology, visit our website at marketingguys.com or contact Elias Crum at e.crum@marketingguys.nl
Growth hacks for start-ups - Hamlet Azarian, Sr. Growth Advisor @ Retail Merchant Group
Key trends in content marketing for 2021 - Joe Hyrkin, CEO @ ISSUU
How to be successful in eCommerce email marketing - Tyler Sullivan 'Sully', founder @BombTech Golf
Getting things done in marketing (technology) - Darrell Alfonso, Global Marketing Operations Manager @ Amazon
The future of events in B2B is hybrid. Or is it? - Alon Alroy, co-founder at Bizzabo
3 Martech developments for 2021 - Dan McGaw, Founder @ McGaw.io
How to create a brand story - Arjun Sen, President @ ZenMango
A conversational platform for fellow marketers - Pierre Vanderfeesten, Co-Founder @ Brollo
4 Tips on how to move away from 3rd party cookies before it's too late - Kerel Cooper, SVP Global Marketing @ LiveIntent
Using interactive content for your holiday season marketing - Saksham Sharda, Creative Director @ Outgrow
How your brand reaches people in search - Chris Dickey, CEO and Founder @ Visably
How to use Facebook Messenger as your chatbot - Vince Benedetto, CEO & Founder @ Automated Dreams
How to use location data for marketing - Greg Sterling, VP Market Insights @ Uberall
How to select the right email marketing platform - Jordie van Rijn, founder @ Emailvendorselection.com
How to organize a successful online event - Katherine Martin, Marketing Manager @ Narrative Science
How to manage your social workflow -Xenia Muntean from Planable.io
Some marketing technologies are more equal than others...- Oren Greenberg, On Demand CMO @ Kurve
Be human where it counts. Otherwise automate! - Josh & Sam Ovett - MobilePocketOffice
Best practices from a big martech stack owner - Paul Johnson, Director of Marketing Technology @ LogMeIn
The role of PR in Martech - Interview Aaron Mirck, Presscloud
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