The Business of Dentistry Podcast
Business:Management
Zoe Close, Head of Sales at Practice Plan Group is joined by Mike Hesketh, Founder and CEO at Hesketh Healthcare, to talk about the rapid growth and sale of his first dental practice and purchase of his second, as well as the four pillars that helped him achieve it.
What you'll hear:
To find out more visit https://www.heskethhealthcare.co.uk/
Discussing the latest market report from Christie & Co in relation to practice goodwill values
The risks and rewards of using social media
HR and employment law update with Sarah Buxton
The importance of targeting your audience when creating marketing material with Laura Weaver
How to tell if your practice needs a rebrand with Laura Weaver
Cybercrime – what you need to know with Tracy Pound
How we built our dental practice from squat to success
How to create compelling video testimonials
The future of NHS dentistry discussed in Solihull
How to turn existing patients into raving fans with Chris Barrow
The benefits of having a dental plan provider
Issues you’re overlooking in practice - with Les Jones
Understanding the law in relation to rest breaks and rotas
Preparing your practice for sale
Invest to impress when it comes to your practice
How to overcome fee objections and achieve the income your services deserve with Ashley Latter
Handling complaints in practice
Introducing Dental Training Consultants
How to make your reception first class
Business structures and managing your business partners
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