Today I'm chatting to Clare Winton from Grow Wild Outdoorwear, a new brand for women in pregnancy and the early stages of motherhood.
Clare had the idea to develop her maternity brand three years ago, and started, as many start-ups do, by searching Google to find a manufacturer. This led her to a frustrating two years trying to develop her collection in China.
She then stumbled across Make it British, and I introduced her to factories in the UK who she's been partnering with ever since.
Clare provides valuable advice on conducting customer research, navigating the challenges of garment production and the importance of face-to-face interactions with your manufacturer.
ABOUT CLARE WINTON
Clare Winton is the founder of Grow Wild Outdoorwear, a range of outdoor clothing and accessories for pregnancy and early motherhood.
After a semi-feral childhood growing up in West Ireland, she now lives in wild West Wales. She has spent 15 years working as a Quality Assurance Auditor, has a PhD in population genetics and is a volunteer trained Samaritans "Listener". Her outdoor passions include exploring local mountains and camping with her family.
Grow Wild Outdoorwear website
Grow Wild Outdoorwear on Instagram
HANDY LINKS
British Brand Accelerator
Make it British Website
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Series 6 Coming Soon!
260 – 5 Hidden Manufacturing Costs and How to Avoid Them
259 - The Impact of Brexit on Small Businesses in the UK Textile Industry - Tamara Cincik, Fashion Roundtable
258 – How Do You Define an ‘Ethical Factory’?
257 – From the Archives: Labour Behind the Label Call out BooHoo for Using Unethical Garment Factories
256 – The No.1 Reason That Product Businesses Fail
255 – What can Bentley Motors teach British-made brands about selling in a downturn?
254 -From Idea to Product: Print-on-Demand with Contrado
253 – 9 Job Skills that UK-Brand Owners Need to Have
252 – Behind the Scenes of Lingerie Manufacturing with Maxine Wells
251 – Can You Sell Your Products without Using Social Media?
Series 5 Coming Soon!
250 – 11 Ways to Grow a British Brand in 2023
249 – Luxury Silk Scarves Celebrating the Art of Science – Siwan Oldham, By Biology
248 – For the Love of Wool with Sarah Turner, Little Beau Sheep
247 – Attracting Customers & Creating Raving Fans
246 – Made in London – Carmel King and Mark Brearley
245 – How to Plan Your Production
244 – Sharing Wellness Through Well-Made Bags – Oscar Boatfield, Bearmade
243 – Pricing Your Products
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