Today I'm chatting to Clare Winton from Grow Wild Outdoorwear, a new brand for women in pregnancy and the early stages of motherhood.
Clare had the idea to develop her maternity brand three years ago, and started, as many start-ups do, by searching Google to find a manufacturer. This led her to a frustrating two years trying to develop her collection in China.
She then stumbled across Make it British, and I introduced her to factories in the UK who she's been partnering with ever since.
Clare provides valuable advice on conducting customer research, navigating the challenges of garment production and the importance of face-to-face interactions with your manufacturer.
ABOUT CLARE WINTON
Clare Winton is the founder of Grow Wild Outdoorwear, a range of outdoor clothing and accessories for pregnancy and early motherhood.
After a semi-feral childhood growing up in West Ireland, she now lives in wild West Wales. She has spent 15 years working as a Quality Assurance Auditor, has a PhD in population genetics and is a volunteer trained Samaritans "Listener". Her outdoor passions include exploring local mountains and camping with her family.
Grow Wild Outdoorwear website
Grow Wild Outdoorwear on Instagram
HANDY LINKS
British Brand Accelerator
Make it British Website
YouTube
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242 – From Bespoke to Ready-to-Wear – Dawn Clarke
241 – How to Sell UK-Made Products During a Cost of Living Crisis
240 – 7 Proven Ways to Promote Your UK-Made Brand
239 – Customer Service Secrets for British-Made Brands
238 – How to Start a Clothing Brand for Less
237 – How to Launch a Printed Textile Business – Veronica Galbraith
236 – How to Find a UK Manufacturer
235 – Spinning a Good Yarn
234 – What is a Factory Fortnight, and Why Do You Need to Prepare for it?
233 – The One Thing You’re Probably Doing Wrong With Your Email Marketing
232 – What is a Manufacturing Agreement?
231 – 6 Lessons we Learnt From Rebuilding our Website
230 – Taking a Break
229 – Why Buying British is Key to Retaining UK Craftship
228 – How to Promote Your Business on YouTube – Linda De Ruiter
227 – The Cost of Choosing the Wrong Manufacturer
226 – Live Panel Discussion with 3 UK manufacturers
225 – Why Manufacturers Aren’t Getting Back to Your Emails
5 Steps to Finding a UK Manufacturer – Bonus Broadcast
224 – Making it Your Own; The Advantages of Running a Micro-Factory – Paul Brown
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