Campaign's deputy editor Gemma Charles chats to editor Maisie McCabe and premium content editor Nicola Merrifield to find out what's new in this year's School Reports.
They discuss the agencies that received the highest scores, why Campaign is highlighting the shops that are Living Wage Foundation accredited and those that are All In Champions, plus why some agencies only received a provisional mark.
We also hear from agency bosses at Spark Foundry, Mother, Wieden & Kennedy, Goodstuff Communications and Dentsu Creative on two issues explored in new Campaign features: how to deal with the loss of a major client, and the ways agencies can grow their workforce sustainably.
Further reading:
School Reports 2024: A-Z
School Reports 2024: Economic headwinds slow agency billings growth
School Reports 2024: One step forward, two steps back for diversity
Now takes ‘heart-breaking’ decision to close after 13 years
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53: Campaign podcast: The story behind the new industry forum for working-class adlanders
52: Campaign podcast: A moment of reckoning for the ad industry on racial equality
51: Campaign podcast: Standout creative work from Diet Coke, Guinness, Kiyan Prince Foundation and more
50: Campaign podcast: What makes the best (and worst) places to work?
49: Fifa's 'unapologetically Muslim' ad and Channel 4's pregnancy loss policy
48: Lifting the lid on the Campaign School Reports
47: Prince Philip media controversy and rethinking pitching practices
46: How Uncommon won agency of the year
45: Publicis/Havas merger rumours, B&Q's perfect timing, media agencies under spotlight
44: Why does the ad industry still seem like a 'private members' club'?
43: Populism v high art, Nike’s celebration of mums’ strength and W&K’s future
42: ITV's 'Harry & Meghan' hit, Maltesers, Deliveroo and Andy Nairn
41: How to be an ethical advertiser, Bodyform's Pain Museum and Airbnb's media bombshell
40: Can therapy save an agency's broken client relationship?
39: KFC's mashups with Walkers and Pizza Hut + building your network despite lockdown
38: Neurodiversity and creativity, state of the TV market, and Super Bowl roundup
37: Becoming creative 'factories' and ditching line managers
36: Pitch, please: why are there so many new-business reviews?
35: Why cultural 'fit' has backfired
34: Bringing creative and media together (but not just for big brands)
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