This morning, I read a pretty powerful marketing lesson written by a Saint. I'm pretty sure he didn't intend for it to be a marketing lesson, but it's a good marketing lesson nonetheless. The Saint's name is Nikolaj Velimirović and in his writings, he says that we are better off if we do not engage others in lengthy debates and fruitless discussions. We can better change their hearts by our love and good deeds.
If we take that sentence and we apply it to marketing, it really makes a lot of sense because one of the most effective ways to persuade someone that you can help them is to demonstrate that you can help them by actually helping them.
I know this sounds really, really basic and really, really simple.
Usually the most basic and simple things are the things that work the best. So here's why this technique is so powerful...
An Uncomfortable Confession - Frank Kern Greatest Hit
I want to have someone do a certain thing...what should the ad say? - Frank Kern Greatest Hit
When you bringing back the sassy dazzle videos? - Frank Kern Greatest Hit
If you were to go back to when you were 20, do you think you would still choose the same lifestyle? - Frank Kern Greatest Hit
What to do if your leads don’t convert - Frank Kern Greatest Hit
If you lost everything today (contacts, cash, business, etc), what will you do to rebuild back your income? - Frank Kern Greatest Hit
Is the majority of your business still from selling info or consulting? Which business model do you prefer? - Frank Kern Greatest Hit
NEW: The Holy Grail Scenario - Frank Kern Greatest Hit
HOLD FAST – The Cure For Distraction
They Asked Frank Kern To Keynote Funnel Hacker Live - Frank Kern Greatest Hit
The Magic Question That Makes Everything Easier
You do NOT need motivation (because this works better)
An IMPERFECT Morning Routine (works great)
An unusual childhood experience (that might have made me millions)
The Most Powerful “Persuasion Technique” On Earth
Forget “Money Goals” - try this instead
These two skills will get you farther than anything else
You have WAY more value than you know
Avoid this ONE “mindset mistake” at ALL COSTS
Is Clubhouse Worth Messing With? (yes, but NOT how you might think)
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