Under the Influence with Terry O’Reilly
Society & Culture
This week, we go one toke over the line and look at the emerging world of cannabis marketing.
We start with the question - just how does a plant become illegal?
We’ll explore the history of cannabis.
We’ll talk about which celebrities have their own brands (Hello Willie Nelson!)
Which high-end retail stores are now selling expensive cannabis paraphernalia.
And which non-cannabis businesses are seeing a surprising uptick in sales - like fertilizer companies and fast-food restaurants.
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S5E02 (Archive) - Promise Less, Profit More
S5E01 (Archive) - How Marketing Created Rituals
S4E25 (Archive) - Ask Terry 2015
S4E24 (Archive) - Selling Yourself: The Art of Personal Branding
S4E22 (Archive) - The Internet of (Marketing) Things
S4E21 (Archive) - Bookmarks 2015
S4E20 (Archive) - Sue Me, Sue You Blues: Famous Advertising Lawsuits
S4E19 (Archive) - Even In The Dark: How Packaging Persuades You To Buy
S4E17 (Archive) - Show Me The Money: The World of Product Placement
S4E16 (Archive) - Brand Envy 2015
S4E15 (Archive) - Tourism Marketing
S4E14 (Archive) - Limited Edition Brands
S4E13 (Archive) - The Marketing Innovations Episode
S4E11 (Archive) - Giftvertising
S4E10 (Archive) - The Sharing Economy
S4E09 (Archive) - Geography As Branding
S4E08 (Archive) - For Your Consideration: The Hollywood Oscar Campaigns The Public Never Sees
S4E06 (Archive) - Marketing Hit Songs
S4E05 (Archive) - Selling The Moon, Part II
S4E04 (Archive) - Selling The Moon, Part I
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